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Understanding Google's November 2024 Core Update: What You Need to Know

Google has officially started rolling out its November 2024 Core Update, which brings several changes to the search ranking algorithm. As with previous core updates, this one aims to enhance the quality and relevance of search results, affecting how websites are ranked. Website owners and SEO professionals may notice fluctuations in rankings during this period. While Google has not released specific details about what exactly is changing, the update is expected to impact a variety of factors. However, Google emphasizes that there is no "quick fix" for fluctuations—focusing on creating high-quality, authoritative content remains the best strategy for website owners. If you’ve experienced a drop in rankings, it’s crucial to assess whether your content meets Google’s standards of expertise, authority, and trustworthiness (E-A-T). This update reinforces the importance of these criteria, which Google uses to determine content quality. How to Adapt to the November 2024 Core Update

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